Profitable
(not only)
on Paper
Find hidden losses in your business in 3 hours — no auditor, no consultants, no disruption to your operations.
6 blocks, built on 2,400+ real cases of internal financial loss across 143 countries, plus an Excel tool for ongoing monitoring. By the end, you'll know exactly where your money is leaking — and exactly what to do about it.
$126,000 — the average loss before detection in companies with up to 100 employees
Financial Diagnostics
Read your financials and see exactly where the real numbers diverge from what's reported.
14-Point Checklist
Run through it and know exactly where the gaps are. Not a guess — a fact.
Control System
First three steps — today. No budget required. No disruption to your team.
This toolkit is for you
if your business already has a team and processes
— but something's off
Revenue is there, but so is a leak
You look at the P&L and don't understand where the money's going. There's a gap somewhere — you just can't see where.
Strategy is there, results aren't
You have the people, the resources, the plans. But the results keep falling short — and this isn't the first year. You want to understand what's actually driving the pattern.
The numbers don't tell the whole story
The reports come in, but you sense they don't reflect reality. You want to check — you just don't know where to start.
Over-controlling is not your style
Start verifying, and it looks like you don't trust your team. Don't verify, and you're exposed. What you need is a system that doesn't damage the relationship.
Maybe you've run into this
You have the numbers but not the clarity
Reports come in on time, the metrics look normal. But something doesn't add up — and it's not just this month. Where exactly the gap is between what's written down and what's actually happening — that part's unclear.
Revenue is there but something is off — you just can't pinpoint where
You suspect someone inside is abusing your trust, but you don't have a way to check without triggering an open conflict.
It's not easy to admit you don't see the full picture
Not because you're incompetent — it's that the business has grown past the point where you can personally monitor everything. But asking for help feels awkward.
You've already tried but it didn't help
A consultant, a new manager, a reorg. Things improved for a month, then slid right back. What you want is the cause, not another round of treating symptoms.
$126,000 — the average loss before detection in companies with up to 100 employees
Access the ToolkitProgram
How Much Does "Something's Off" Actually Cost
Based on data from 2,402 real cases of internal fraud across 143 countries, businesses lose an average of up to 5% of annual revenue to hidden losses — and most owners have no idea. In this block, you'll see the scale of the problem through real numbers and calculate your own figure: what this invisibility could be costing your business specifically.
Result
You understand exactly why this is worth checking — and you have a specific number to work with moving forward.
Where the Money Hides
There are three ways a business loses money from the inside — and nine specific schemes for how it plays out in practice. Most of them don't look like violations. They look like ordinary work.
Result
You know the classification of schemes and understand which ones are most likely in your specific operations based on who has access to what.
Why This Becomes Possible in the First Place
Losses rarely result from a single person or a single event. They occur because certain conditions have been created within the company — in the culture, in the processes, in how people understand their own limits. This block is about what actually creates the environment where losses become possible, and how to spot it before it gets expensive.
Result
You can see the red flags in your own company — behavioral and organizational — and understand what's behind them.
How to Read Your Own Numbers Correctly
Almost everyone has financial reporting. But most owners read it the way it was handed to them — not the way they actually should. In this block, you get a dashboard of financial and operational metrics that reveal anomalies, plus an Excel tool that calculates them automatically based on your own data.
Result
You know how to see in the report where the numbers diverge from reality — plus a ready-made tool for ongoing monitoring.
Assessment of Your Business
14 questions — from financial signals to behavioral markers and the state of your controls. Not an abstract quiz, but a structured diagnostic you run against your own company. Takes up to 30 minutes.
Result
You know exactly where the gaps are in your business. Not a feeling — a fact.
What to Do Next — and Where to Start
Controls feel intimidating because they sound like a massive project. In reality, the first steps are simple, cost nothing, and take a single day. This block gives you a clear sequence: what to implement first, what comes second, and what can wait.
Result
You have a plan — the first three steps can be done today.
Who's Behind This Toolkit
Irina Shkraba
I've been uncovering hidden financial losses and building control systems for over 15 years.
I started at one of the Big Four firms in Ukraine. Since then, projects for Fortune 500 and FTSE 100 companies across more than 10 countries: London, Vienna, Frankfurt, Cyprus, Central and Eastern Europe. Along the way, I've seen hundreds of situations where a business looked fine on paper — and had serious losses happening inside.
Here's what I noticed: business owners often sense that something's off but don't have the tools to check it. Not because they're incompetent. Simply because no one ever gave them those tools. That's exactly why I built this toolkit: so you can see for yourself, on your own, exactly where and how your business is losing money.
I hold a Master's degree in Finance, along with the FCCA and CFE credentials. I've been running educational projects since 2011. I served on the board of ACFE Austria, and I currently sit on the Advisory Committee for Fraud Magazine (USA). The methodology behind this toolkit is built on an analysis of 2,400+ real cases across 143 countries.
$126,000 — the average loss before detection in companies with up to 100 employees
Access the ToolkitLet's dive into your future results
You read the report and see the real picture
You open the P&L and understand exactly where the numbers diverge from what's actually happening with the money. You stop blindly trusting what's written down.
You know exactly where the discrepancy is
No more guessing, no more suspecting. You understand it structurally — who has access to what, and where the most likely vulnerability sits in your operation.
You understand why the problem keeps coming back
You see exactly which conditions inside the company keep recreating the same situation — under different names, in different departments.
You review financials the way an investor would
You have the same tool investors and analysts use to determine whether a company's financial reporting can be trusted.
You know your exact gaps
You run through the 14-point checklist and gain a clear understanding of exactly where your business is weak. Not a feeling — specific points.
Your first controls — today
You know exactly what to implement and in what order. The first three steps can be done today — no budget, no disruption to your team.
Quarterly monitoring, built in
You have an Excel dashboard with automated formulas. Open it once a quarter, and you'll see whether everything checks out — no need to start from scratch every time.
You gain the language to describe what you're seeing
What used to be just a gut feeling — "something's off," "I can't see the full picture" — can now be named precisely and verified.
What's Inside
6 Blocks — Video and Text
Each block includes a video walkthrough, plus a slide deck with the key points and written materials. Go through everything in one sitting, or one block at a time, whenever it suits you.
Straight to Your Own Business
Each block isn't theory for theory's sake. You get exact steps and apply them directly to your own situation.
Excel Tool Arrives in Block 4
Block four comes with a dashboard for calculating financial anomalies. Download it, plug in your own data — the formulas do the rest.
A Full Year of Access
Come back whenever you need to — reread a block, check the checklist again, or rerun the diagnostic six months from now.
$126,000 — the average loss before detection in companies with up to 100 employees
Access the ToolkitMy Interviews
Popular Questions
Will this work for me if I don't have a deep finance background?
Yes. This toolkit isn't built for accountants or CFOs. It's for owners and CEOs who want to understand their own business — without becoming financial/accounting experts. Concepts are explained as you go, and the Excel tool does the calculation for you.
How much time do I need?
About three hours if you go through everything in one sitting. Or one block at a time, whenever it suits you — access stays open for a full year.
My business is small. Is this still for me?
This toolkit works if you already have a team and at least basic processes in place, regardless of revenue level. It works just as well for a $300K company as it does for a $5M one. What matters isn't size, it's a specific stage: your business has grown complex enough that you can no longer see everything yourself.
Is there support or feedback available?
This toolkit is designed for self-paced use — no deadlines, no waiting on replies. Everything you need is already inside. But if a question does come up, you're welcome to reach out to me directly.
Is this about fraud? Will it help if I suspect someone on my team is abusing their position?
Yes. This toolkit is built on real internal fraud case data and gives you exact tools to check your suspicions — without an open conflict and without bringing in an outside auditor. It also covers how to put preventive controls in place.
Profitable (not only) on Paper
Gain instant access to the Complete 15-Page Executive Deck, Deep Dive Video & Explanations and the Metric Calculations Dashboard.
$126,000 — the average loss before detection in companies with up to 100 employees
Secure SSL Encryption • Instant Download Available 24/7
Find your next edge
Subscribe to the weekly newsletter
to see The Behavioral Yield in action.